Feldman + Partners invests through FHS Capital Partners, a venture group created in 2017 by Bob Feldman, Bill Heyman and Don Spetner, three long-time business associates and friends who have deep backgrounds in the corporate and marketing communications business. We invest in early-stage professional service and technology businesses that focus on delivering high-value niche expertise to chief communications and chief marketing officers.

Bob Feldman, FHS Capital Partners

Bob Feldman, FHS Capital Partners

Bill Heyman, FHS Capital Partners

Bill Heyman, FHS Capital Partners

Don Spetner, FHS Capital Partners

Don Spetner, FHS Capital Partners

Our vision for FHS Capital Partners is rooted in our belief that clients continually seek outside partners who can deliver high-value niche expertise. If we a) can identify the most critical unmet needs of this constituency, b) find talent that can meet those needs and c) can accelerate the growth of the people/firms who have the client solutions, we then find ourselves in an ideal situation.

Our value proposition to potential partners is simple:

  • We bring an unparalleled network of relationships with C-Level marketing and communications executives to help our partner firms build their new business pipelines and opportunities.

  • We provide counsel on how to build a successful firm that can grow at scale while delivering the highest quality work; attract superior talent that is the single greatest differentiator of any professional services business; and develop the right infrastructure, operations and hygiene to create a winning business model that maximizes its potential and earns an attractive valuation if/when the time comes to sell.

  • We invest alongside our partners to ensure that the business is adequately capitalized, and that we’re fully aligned.

  • We provide strategic guidance on client and business issues throughout our partnership as advisors to firm principals.

 

Our Portfolio

 

Alethea Group protects clients from the threat of disinformation that targets brands, reputations, employee safety or financial bottom lines. The firm uses its own proprietary advanced technology as well as industry-leading investigation and remediation services. Alethea Group, headquartered in Washington, DC, is women and disability-owned and operated.

 

Integral is an employee activation agency that focuses on business transformation. Particular attention is paid to the complexities of managing corporate culture in support of strategic busines priorities, especially in an emerging post-Covid workplace. The firm is led by Ethan McCarty, a highly regarded executive in the field who previously led employee engagement work at IBM and Bloomberg.

 

Morning Consult is a global data intelligence company established in 2014. It was named one of the fastest growing technology companies in North America by Deloitte in both 2018 and 2019. Morning Consult’s proprietary data intelligence technology has revolutionized market research and financial data with its unprecedented scale and speed. With access to more than 100 million people globally, the company’s survey research platform collects more than 15,000 daily interviews nationally representative of populations in 15 countries. FHS was an early investor.

 

The Next Practice Group is a founder-driven collective of firms, deep in technology and with expertise in marketing and communications, that creates perpetual competitive advantage for their clients. NPG was founded by Bob Pearson, a former colleague of Bob’s and a leader in the field. FHS’ investment was made in April 2021.

DrivePath Advisors is a financial and corporate communications boutique that guides companies through high-stakes challenges and transformative events.
 

DrivePath Advisors is a financial and corporate communications boutique that guides companies through high-stakes challenges and transformative events. Specific activity focuses on restructuring, M&A, bankruptcy, Board and Street messaging and crisis management. DrivePath’s managing partners, Gordon Pennoyer and Andrew Wilson, offer a unique combination of experiences as former in-house corporate and financial communications leaders, client counselors at communications consultancies and political strategists.

The earned media industry is highly fragmented and inefficient, relying heavily on PR firms. Platform aggregation has delivered network effects while creating transformative value across many industries, but not yet communications. Earned media is h…
 

The earned media industry is highly fragmented and inefficient, relying heavily on PR firms. Platform aggregation has delivered network effects while creating transformative value across many industries, but not yet communications. Earned media is heavily reliant on outdated tech such as email, phone calls, and spreadsheets. The industry is ripe to be disrupted by technology and aggregation tools.

Qwoted brings network benefits to the earned media market. Through tech enablement and platform aggregation, Qwoted enables all constituents to interact seamlessly, with or without PR intermediaries. 

 

Evoke-Kyne* is an award-winning communications agency that harnesses insight, experience and creativity to advance health and wellbeing around the world. FHS’ initial investment was in Kyne in 2015, a fast-growing, award-winning healthcare firm that was acquired in 2019 by Huntsworth PLC, which then merged their Evoke business and Kyne into the newly-branded firm with David Kyne as CEO. Bob has worked with David for many years.

 

The Game Agency*, recently named to the Inc. 5000 list for the second time, has been creating micro-training games and deep immersive simulations, designed to reinforce educational content, assess learner comprehension and increase knowledge retention, since 2007. TGA’s corporate training games have been played in over 100 countries and in 20+ languages and cover topics such as new-employee on-boarding, sales and product training, social skills, leadership development, security, safety, compliance, financial literacy, systems and processes, and customer service.  Earlier this year, The company was acquired by eLearning Brothers and will continue to operate under The Game Agency brand. Bob has been a friend and colleague of Game Agency co-founder Stephen Baer for many years. Bob was an advisor to the company in its early days.

 

Lumere* is a team of clinicians, researchers, pharmacists and strategic thought leaders focused on helping health systems eliminate unwarranted clinical variation and cut unnecessary costs. Lumere seeks to create the gold standard in data governance, providing a single source of trusted information for the management of devices used in the delivery of care. Lumere was acquired by Global Healthcare Exchange in 2020. Lumere’s co-founder and CEO was Hani Elias, a McKinsey alumnus, who Bob believed could make an important contribution to reducing the cost of healthcare. FHS’ initial investment in Lumere was in 2012.

 

ZineOne* delivers to retail-oriented enterprises machine learning-driven predictive engagement solutions that leverage enhanced data analytics and AI to create meaningful digital transaction experiences. Its founder and CEO, Debjani Deb, is a friend of Bob’s, a former colleague and someone he holds in the highest regard.

 * Denotes investment made as Feldman + Partners, prior to formation of FHS Capital Partners.